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TELE-audiovision Global Company Directory

144

TELE-audiovision International — The World‘s Leading Digital TV Industry Publication

— 03-04/2015

TELE-audiovision.com

Megasat, Germany - Receiver and Wholesaler

TELE-audiovision.com/

TELE-satellite-1109

/megasat.pdf

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— 08-09/201

www.TELE-satellite.com

MEGASAT founder

andGeneralManager

SvenMelzer likes to

stayup todatewith

TELE-satellite.

GM

Sven

Melzer

COMPANYREPORT

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— 08-09/201

www.TELE-satellite.com www.TELE-satellite.com

08-09/201 —

TELE-satellite—GlobalDigital TVMagazine

WholesalerandManufacturerMEGASAT,Germany

“In the Heart of

Germany”

•80%ofdistributedproductscomefrom

in-houseMEGASATbrand

•fullrangeofsatellitecomponents

•specialfocusonself-aligningcamping

antennas

•distributiontothewholeofEurope

In frontof the entrance to the

850squaremetercompany

premises thatMEGASAThas

beenoccupying since 2010 in an

industrial areaofNiederlauer.

Theofficial companyname is

b2cElectronic, even though

MEGASAT isused asbrand

name vis-à-vis theoutside

world.

TELE-satelliteMagazine

BusinessVoucher

www.TELE-satellite.info/11/09/megasat

DirectContact toSalesManager

• 80% of distributed products come from in-house MEGASAT brand

• full range of satellite components

• special focus on self-aligning camping antennas

• distribution to the whole of Europe

Sapro, Czech - Receiver and Wholesaler

TELE-audiovision.com/

TELE-satellite-1109

/sapro.pdf

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TELE-satellite—GlobalDigital TVMagazine

— 08-09/201

www.TELE-satellite.com

Fabrication in the

Industrial City

SAPRO’sFounder

andChiefLubomír

Proboszcz standing

in frontofacabinet

fullofSAPRO

receivers. Inhis

hand is theflagship

product, abox from

theHD-Box series.

There’s a large industrial zone in the

northeastern portion of the Czech Re-

public. There you’ll find large amounts

of ore that can be turned into iron;

there are also quite a few rivers that

supply water power as well s a large

expanse of forest for its enormous

supply of building m ria s. Because

of all this, an enormous steel works

factory, the „Třinecké Železárny

(Třinec Steelworks)“ came into exis-

tence 170 years ago in the city

of Třinec. This city currently has

40,000 inhabitants and everywhere

you look you can see fabrication sys-

tems with their superstructures and

interconnecting pipes.

One of these pipes, an exterior

heating pipe, passes just a few cen-

timeters away from manufacturer and

wholesaler SAPRO’s building.

But SAPRO doesn’t interfere with it

at all, rather, this heating pipe goes

perfectly with this company: compo-

nents for satellite receivers have been

designed and developed here since

1992. It’s a perfect match for the in-

dustrial atmospher here. SAPRO’s

Owner

Lubomír

Proboszcz

1

2

3

5

4

7

6

SAPRO

ManufacturerandWholesaler,CzechRepublic

www.sapro.cz www.TELE-satellite.com/

TELE-satellite-1109/eng/sapro.pdf

DownloadReport

CompanyDetails

Engineers inResearch&Development |

TotalNumberofEmployees

0................................12..................................25

AverageTurnover (Previous,This,NextYearEstimates)

0...............................2.5.....................5Mio €uro

ProductionCertificates

DVB

ProductionCategories

ownbrands

Di-Way,Di-Box,SatElita,Dreamsky,HD-Box

MainProducts

SatelliteReceivers

foreconomic range,mid range andhigh

range,

Wholesaler

forLNBs,dishes, accessories

Address inCzechRepublic

Address inSlovakia

SAPRO s.r.o.

SAPROSKs.r.o.

Konská -Podlesí455

SUPERSAT

73961Třinec

ul.Slovanská cesta6

72

CZECHREPUBLIC

PSČ 02 201Čad

ca

Tel+420-591008312

SLOVAKIA

Tel+421-220-648942

www.TELE-satellite.com/TELE-satellite-1109/eng/sapro.pdf

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08-09/201 —

TELE-satellite—GlobalDigital TVMagazine

ter of 2011 we’ll be coming out with an Android based receiver under the Dreamsky brand name; this will be followed by a DVB-T2 receiver in

2012.” For the HD-Box and Dreamsky

line of receivers, 2012 will bring with

it a number of enhancements related

to the Internet: “The Dreamsky se-

rieswill see a boxwith IPTV enhance-

ment”, he reveals to us, “For cable

operators we are planning a DVB-C

receiver.”

Lubomír’s schedule is full. With a

variety of new products, he’s expand-

ing in the market as well as moving

into the surrounding countries. Be-

cause of his engineering background

and his personal love of his satellite

1.AlinaProboszcz is responsible forSAPRO’sbookkeeping and is

also the founder’swife.

2.PetrZwrtek isSalesManager forTheCzechRepublic.He is

showinguson themapwhereTřinec is located: right at thepoint

whereTheCzechRepublic,SlovakiaandPolandmeet.

3.MarekRoszka isMarketingManager.You can seeSAPRO’s

websiteonhismonitor

(www.sapro.cz

) thathealsomaintains.

“I also translate theusermanuals”,saysMarekwho isfluent in

EnglishandGerman.

4.JanaProboszczová isSalesManager forSlovakia and allof the

remaining countries.

5.ServiceTechnicianMilanMartynek tests asatellite signal

analyzer thatSAPROdistributesunder itsownbrandname.

6.Should there everbeanyproblemswithaSAPRO receiver, the

returns landwithCustomerServiceManagerEsterVrábelová,who

scans thebarcodeofall incomingproblem items.

7.ServiceTechnicianPetrSchlesinger is atwork repairing a

receiver circuitboard.

reception hobby,

he tests all the products himself and is

thereby able to im

mediately recognize anyweak spots.

In this way he

can be confident that the production line

only puts out products thatmeet his requirements.SAPRO

is on theway up.

Sales

Petr

Zwrtek

1

2

3

5

4

7

6

SAPRO

ManufacturerandWholesaler,CzechRepublic

www.sapro.cz www.TELE-satellite.com/

TELE-satellite-1109/eng/sapro.pdf

DownloadReport

CompanyDetails

Engineers inResearch&Development |

TotalNumberofEmployees

0................................12..................................25

AverageTurnover (Previous,This,NextYearEstimates) 0...............................2.5.....................5Mio €uro ProductionCertificates

DVB

ProductionCategories

ownbrands

Di-Way,Di-Box,SatElita,Dreamsky,HD-Box

MainProducts

SatelliteReceivers

for economic range,mid rangeandhigh

range,

Wholesaler

forLNBs,dishes, accessories

Address inCzechRepublic

Address inSlovakia

SAPROs.r.o.

SAPROSK s.r.o.

Konská -Podlesí 455

SUPERSAT

73961Třinec

ul.Slovanská cesta 672

CZECHREPUBLIC

PSČ 02201Čad

ca

Tel+420-591008312

SLOVAKIA

Tel+421-220-648942

www.TELE-satellite.com/TELE-satellite-1109/eng/sapro.pdf

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08-09/201 —

TELE-satellite—GlobalDigital TVMagazine

ter of 2011 we’ll be coming out with

an Android based receiver under

the Dreamsky brand name; this will

be followed by a DVB-T2 receiver in

2012.” For the HD-Box and Dreamsky

line of receivers, 2012 will bring with

it a number of enhancements related

to the Internet: “The Dreamsky se-

ries

will see a boxwith

IPTV enhance-

ment”, he reveals to us, “For cable

operators we are planning a DVB-C

receiver.”

Lubomír’s schedule is full. With a

variety of new products, he’s expand-

ing in the market as well as moving

into the surrounding countries. Be-

cause of his engineering background

and his personal love of his satellite

1.AlinaProboszcz is responsible forSAPRO’sbookkeeping and is

also the founder’swife.

2.PetrZwrtek isSalesManager forTheCzechRepublic.He is

showinguson themapwhereTřinec is located: right at thepoint

whereTheCzechRepublic,Slovakia andPolandmeet.

3.MarekRoszka isMarketingManager.You can seeSAPRO’s

websiteonhismonitor

(www.sapro.cz

) thathe alsomaintains.

“I also translate theusermanuals”, saysMarekwho isfluent in

EnglishandGerman.

4. JanaProboszczová isSalesManager forSlovakia and allof the

remainingcountries.

5.ServiceTechnicianMilanMartynek te

sts asatellitesignal

analyzer thatSAPROdistributesunder i

tsownbrandname.

6.Should thereeverbe anyproblemswith aSAPRO receiver, the

returns landwithCustomerServiceManagerEsterVrábelová,who

scans thebar codeofall incomingproblem items.

7.ServiceTechnicianPetrSchlesinger is atwork repairing a

receiver circuitboard.

reception hobby, he tests all the products himself and is

thereby able to immediately recognize any weak spots.

In this way he can be confident that the production line

only puts out products thatmeet his requirements.SAPRO

is on the way up.

Sales

Jana

Proboszczová

COMPANYREPORT

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08-09/201 —

TELE-satellite—GlobalDigital TVMagazine

Manufacturer andWholesalerSAPRO,CzechRepublic

SAPRO

is

Expanding

•Coverseverypricesegmentwithits

fourbrandnames

•Startingexpansiontosurrounding

countries

•In-housedesignandproduction

(assemblyline)

•Produces100,000receiversperyear

An externalheatingpipe runs rightpastSAPRO’s

administration,warehouse andproduction

buildings.The company is located in the industrial

cityofTřinec in thenortheastern endofTheCzech

Republic,not too far fromOstrava.

TELE-satelliteMagazine

BusinessVoucher

www.TELE-satellite.info/11/09/sapro

DirectContact toSalesManager

• Covers every price segment with its four brand names

• Starting expansion to surrounding countries

• In-house design and production (assembly line)

• Produces 100,000 receivers per year

WSInternational, USA - Receiver and Wholesaler

TELE-audiovision.com/

TELE-satellite-1109

/wsinternational.pdf

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COMPANY REPORT

ë

Pacoima,

California

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First the USA,

then the world

Wholesaler and Manufacturer, USA

RobbyDosetarehis the very young founder andPresident

of satellitewholesaler andmanufacturerWS International.

Herewe seehim inhisPacoima,Californiaoffice located

northofLosAngeles thatheopened justone year ago

Robby Dosetareh patiently built up

his company WS International one

small step at a time. He’s still young

and since he has already brought his

company quite a long way in the USA,

his expansion to the rest of the world

shouldn’t have any obstacles. In July

2010 he opened a 2nd distribution

branch & offices in the small town of

Pacoima, California in order to make

it cost efficient for customers in the

Western part of the USA and Canada.

That’s where we met up with Robby

Dosetareh. He explains to us how it all

began.

Robby D setareh was born and

raised in Shiraz, Iran. But his father

was watched and mistreated by the re-

gime at that time.WhenRobbywas ten

years old, the family had

an opportunity to flee the

country, first to Pakistan

and then for a few months

to Austria. The UN acquired

all the necessary paperwork as

well as the required visas and fi-

nally in April 1992 the family arrived

in their land of their dreams – USA.

They ended up in Atlanta, Georgia on

the US east coast.

Young Robby came to a new world,

a place where it’s normal to get a free

glass of water in a restaurant. The

teenager quickly acclimated himself to

his new surroundings. After graduat-

ing from High School, he immediately

joined the work force. Since he was al-

ways interested in electronics and tele-

communications, he accepted an offer

from a DishNetwork dealer and began

working there as a Sales Manager.

After a fewmonthshis father became

illandRobbyDosetarehhad tohelphim

communicate with the doctors; his fa-

ther’s English wasn’t good enough. Un-

fortunately, his time off from the Dish-

Network dealer was getting too much

and towards the end of 2000 the dealer

had to let him go. Robby Dosetareh

Owner

Robby

Dosetareh

136

TELE-satellite—GlobalDigital TVMagazine

— 08-09/201

www.TELE-satellite.com

came to the conclusion that this would

never happen to him again: to be in

charge of his own time he had to start

his own comp ny. He then started as

a dealer for DishNetwork and installed

customer satellite systems. After a few

months though he realized how dan-

gerous this business was: DishNetwork

only paid the dealers when the custom-

ers paid DishNetwork. All of the risk

was in the hands of the dealers, a risk

that was difficult to calculate.

Robby Dosetareh decided t at there

was no future in this! Since he had al-

ready sold systems and components to

installers in the past, he decided to be-

come a satellite wholesaler. “On April

1, 2001, I founded WS International”,

remembers Robby Dosetareh. Robby,

who actually had no business experi-

ence or background, was very coura-

geous in this decision and had at the

same time a little foresight: the WS in

the company name stands for “World

Satellites”.

But the “World” in his company name

also stands for the business field that

he selected for his co pany. Since the

satellite reception of English-language

programming in the USA is generally

monopolized by DishNetwork and Di-

recTV, Robby looked around at other

TV programming. As a native from

Iran, the obvi us choice was foreign

language programming for the ethnic

minorities living in the USA. There are

several of these groups that want TV

programming in their own language.

Robby Dosetareh provides an overview

on thesegroups: “Inmy case of course,

the first group would be TV channels in

Farsi, after that it’s programming in Ar-

abic, Vietnamese, Thai, Chinese, Rus-

sian, Armenian as well as the English-

language Christian channels.” Most of

these TV channels, many of which are

produced locally in the USA, can be re-

ceived for freeand thusmakea very in-

teresting product to offer these ethnic

groups here in the USA.

Robby got right to work. From Mari-

etta, Georgia, a small city near Atlanta

with 100,000 inhabitants that he now

calls home, he managed to become the

number one satellite dealer in just a

short time thanks to his extensive mar-

keting. “In 2002”, remembers Robby,

“WS International sold roughly200 sys-

tems a month.”

Over the years sales numbers in-

creased steadily and one day, not sur-

prisingly,hedecidedheno longerwant-

ed to be dependent on other importers

and started up his own production line

with the help of an office in Guangzhou

in southern China. “Today we produce

LNBsaswellas75cmand90cm satellite

dishes ourselves”, comments Robby. In

2009 his own receiver line that Robby

named Lexium was also added to the

palette. There’s even a website under

this name:

www.lexium-dvb.com.

“In

2010 we sold roughly 30,000 DVB-S re-

ceivers”, says Robby and then explains

that a DVB-S2 variant of this receiver

will be available by the time this issue

of TELE-satellite hits the newsstands.

Since 2010 Robby has built up his

product palette to the point that any

component that an installer could pos-

sibly need can be obtained from him

under his own label. “This includes

dishes as small as 75cm to as large as

4.5 meters”, lists Robby, “and in ad-

dition to cables and receivers, all the

necessary accessories such as DiSEqC

switches.” He even has satellite signal

analyzers. “Ourmodel5100 Pro can au-

tomatically recognize the satellite that

a dish is pointing to”, highlights Robby

and then continues,” The model 7100

Pro was designed especially with the

professionals in mind.” And there’s still

more: “Soonwe’llbe introducing an ad-

justablemonoblock LNBwithwhich you

can set theoffsetanywherebetween4°

and 10°. For installers we’re preparing

a toolbox that will contain all the tools

needed to install our products.”

How is Robby doing all of this? He

started WS International in Atlanta

(more preciselyMarietta). There are six

employees in the 4600 square foot of-

fice/warehouse: “Two sales managers,

a technical support manager, an assis-

tant as well as two employees in the

warehouse”, explains Robby. To better

serve his customers on the west coast,

Robby opened a branch office in Paco-

ima, California, near Los Angeles. Not

long after that he decided to move out

to LosAngeles himself. “Since then I go

back tovisit theAtlantaofficeevery two

months for one week”, says Robby. He

is proud to say that he has employees

inAtlanta that canoperate thebusiness

without him having to constantly look

over their shoulders.

The branch office in Los Angeles is

5000 square feet in size but only has

three employees: Sales Manager Jo-

seph Bassala, who Robby can speak to

in Farsi, Shipping Manager Jeff Bynum

and a warehouse employee. “We also

have one more employee in our Guang-

zhou, China office who takes care of

production and overseas transport”,

adds Robby.

How successful

is WS International?

JosephBassala isWS

International’sSalesManager

inLosAngeles.He receives the

customerordersprimarily from

thoseon thewest coastof the

USA

Sales

Joseph

Bassala

COMPANYREPORT

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08-09/201 —

TELE-satellite—GlobalDigital TVMagazine

WholesalerandManufacturer,USA

WS

International,

USA

•SuccessfulYoungCompanywith

Ambition

•ManufacturerofSatellite

Components

•PlanforWorldwideExpansionwith

SatelliteSignalAnalyzers

•InexpensiveProductsThanksto

EfficientProductionandDistribution

In thisbuilding inPacoima,north

ofLosAngeles, canbe foundWS

International’swest coastoffice/

warehouse

TELE-satelliteMagazine

BusinessVoucher

www.TELE-satellite.info/11/09/wsinternational

DirectContact toSalesManager

GUARANTEE

directcontact

• Successful Young Company with Ambition

• Manufacturer of Satellite Components

• Plan for Worldwide Expansion with Satellite Signal Analyzers

• Inexpensive Products Thanks to Efficient Production and Distribution

BYA, Algeria - Dishes and Receiver

TELE-audiovision.com/

TELE-satellite-1107

/bya.pdf

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ë

Ain El Bia

(Oran, Algeria)

6

TELE-satellite— GlobalDigital TVMagazine

— 06-07/201

www.TELE-satellite.com

BYA’sproduction facility

AinElBia eastofOran in

geria

The 16,000 squaremeter production

ant can be found in the city of Ain

Bia. This city, with 20,000 inhabit-

ts, is located about 35km east of the

cond largest city in Algeria: Oran with

ughly 1.6 million people. The Port

rzew harbor is right next to Ain El Bia;

is is where Algeria’s national oil com-

ny Sonatrach loads its oil tankers.

And this is the first reason why Sli-

ane Ait Yala is confident that the

shes he manufactures will be suc-

ssful in the export market: “Algeria is

oil-producing country”, he explains,

nd that means that the energy costs

Algeria are very low.” He follows right

ay with the second reason: “Wages

Algeria are also very low; the official

inimum wage is about 100 Euros.”

Aside from that, the necessary

etal for their dish production is pro-

ced domestically. All of these rea-

sons together make for

quite an argument that

exporting his dishes is

a good move to make.

Slimane Ait Yala: “I

was just at the Canton

trade show in south-

ern China and found

out that our prices

are competitive.” And

there’s still another

reason: BYA is not a small

company; they produce

quite a few other products

and thus have plenty of experi-

ence as a manuf

acturer.

BYA was founded in 1993. Back then

SlimaneAitYala isGeneralManager

(PDG:PrésidentDirecteurGénéral

) and

founderofBYA.BYAactuallygets itsname from thenameof the

location:AinElBia

.

Biawasconverted toBYA.

Thomson still existed in France and

BYA started off as an assembly line for

Thomson’s TV sets. Not long after that,

they be an assembling analog satellite

receivers followed hor ly thereafter

by digital receivers. “Back then we had

90 employees”, remembers Slimane Ait

Yala, “and we had sales equivalent to

about eight million Euros.” BYA was at

GM

Slimane

Ait Yala

Availableonlinestarting from

3 June 2011

TELE-satelliteWorld

www.TELE-satellite.com/...

Arabic

العربية

www.TELE-satellite.com/TELE-satellite-1107

/

ara

/bya.pdf

Indonesian

Indonesia

www.TELE-satellite.com/TELE-satellite-1107

/

bid

/bya.pdf

German

Deutsch

www.TELE-satellite.com/TELE-satellite-1107

/

deu

/bya.pdf

English

English

www.TELE-satellite.com/TELE-satellite-1107

/

eng

/bya.pdf

Spanish

Español

www.TELE-satellite.com/TELE-satellite-1107

/

esp

/bya.pdf

French

Français

www.TELE-satellite.com/TELE-satellite-1107

/

fra

/bya.pdf

Hebrew

עברית

www.TELE-satellite.com/TELE-satellite-1107

/

heb

/bya.pdf

Chinese

中文

www.TELE-satellite.com/TELE-satellite-1107

/

man

/bya.pdf

Polish

Polski

www.TELE-satellite.com/TELE-satellite-1107

/

pol

/bya.pdf

Portuguese

Português

www.TELE-satellite.com/TELE-satellite-1107

/

por

/bya.pdf

Russian

Русский

www.TELE-satellite.com/TELE-satellite-1107

/

rus

/bya.pdf

Turkish

Türkçe

www.TELE-satellite.com/TELE-satellite-1107

/

tur

/bya.pdf

Download this report inother languages from the Internet:

BYA

DishandReceiverManufacturer,Algeria

www.bya-electronic.com www.TELE-satellite.com

/

TELE-satellite-1103/eng/bya.pdf

CompanyDetails

Engineers inResearch&Development |

TotalNumberofEmployees

0................................75................................150

AverageTurnover (Previous,This,NextYearEstimates)

0..................................5...................10Mio €uro

ProductionCertificates

RoHS,DVB

ProductionCategories

OEM,ODM

MainProducts

SatelliteDishes

withFullandPerforatedMetal (60, 105 and

120cm),

TV-Sets

withCRT,LCD (32and 40 inch)orPlasma (42

and 50 inch),

SatelliteReceiver

for

DVB-S/S2

COMPANYREPORT

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www.TELE-satellite.com

Perforated

Dishes from

Algeria

AlexanderWiese

Dish andReceiverManufacturerBYA,Algeria

With a new series of satellite dishes

made out of perforatedmetal, Algerian

manufacturer BYA Electronicwants to

start an export offensive. Are there

reasons to expect success in the strongly

contested satellite dishmarket? Itwon’t

be easy for BYA, but there are several

reasonswhichwouldmake one optimistic.

Slimane Ait Yala, founder of BYA, gives us

the reasons for this optimism.

ë

AinElBia

(Oran,Algeria)

146

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www.TELE-satellite.com

BYA’sproduction facility

inAinElBiaeastofOran in

Algeria

The 16,000 squaremeter production

plant can be found in the city of Ain

El Bia. This city, with 20,000 inhabit-

ants, is located about 35km east of the

second largest city

inAlgeria:Oranwith

roughly 1.6 million people. The Port

Arzew harbor is right next to Ain El Bia;

this is where Algeria’s national oil com-

pany Sonatrach loads its oil tankers.

And this is the first reason why Sli-

mane Ait Yala is confident that the

dishes he manufactures will be suc-

cessful in the exportmarket: “Algeria is

an oil-producing country”, he explains,

“and that means that the energy costs

in Algeria are very low.”He follows right

away with the second reason: “Wages

in Algeria are also very low; the official

minimumwage is about 100 Euros.”

Aside from that, the necessary

metal for their dish production is pro-

duced domestically. All of these rea-

sons together make for

quite an argument that

exporting his dishes is

a goodmove tomake.

Slimane Ait Yala: “I

was just at theCanton

trade show in south-

ern China and found

out that our prices

are competitive.” And

there’s still another

reason: BYA is not a small

company; they produce

quite a few other products

and thus have plenty of experi-

ence as amanufacturer.

BYA was founded in 1993. Back then

SlimaneAitYala isGeneralManager

(PDG:PrésidentDirecteurGénéral)

and

founderofBYA.BYAactuallygets itsname from thenameof the

location:AinElBia

.

Biawas converted toBYA.

Thomson still existed in France and

BYA started off as an assembly line for

Thomson’s TV sets. Not long after that,

they began assembling analog satellite

receivers followed shortly thereafter

by digital receivers. “Back then we had

90 employees”, remembers Slimane Ait

Yala, “and we had sales equivalent to

about eight million Euros.” BYA was at

Boiingsat, China - LNB

TELE-audiovision.com/

TELE-satellite-1105

/boiingsat.pdf

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HaowenChiang

Boiingsat’s founder

andGeneral

Manager

this third plant, Boiingsat was in control

of every aspect of production; th y only

needed the SMD components which they

w ntoutandpurchased. In2010produc-

tion capacity reached 500,000 C-band

LNBs and just as many Ku-band LNBs. A

fourth factory should begin operations in

2013 which would then raise the capac-

ity of Ku-band LNBs to a staggering on

mill

ion a month.

Of c urse, we want to know where

all these LNBs are going to. “In the

beginning, we delivered our production

to Ind

onesia and Thailand”, explains

of Ku-band LNBs looks quite a bit differ-

ent.

“Ourprimarymarket forKu-band LNBs

is the Middle East. In 2010 60% of our

Ku-band LNBs were shipped to Dubai,

15% went to North Africa, 5% to South

Africa with the remaining 20% going to

North America, Australia and Europe.”

But in 2011, Jason Chiang sees these

numbers shifting considerably: “The

North African market will pick up quite

a bit; we expect to ship 30% of our total

production there, 45% will go to the

Middle East, 5% to South Afric , 10% to

Brazilwithanother10%going to the rest

of the world.”

Once againBrazil ismentionedbut this

time in connection with Ku-band LNBs.

Jason Chiang revealed a little secret: “I

have good contacts in Brazil.” That along

with the steadily increasing demand in

that South American country makes for

a very attractive market.

It’s common knowledge how prices for

LNBs have been falling considerably and

when General Manager Hoawen Chiang

Hoawen Chiang to us. These two coun-

tries still received the bulk of their deliv-

eries in 2010: 40% of their production

went to Indonesia and 30% to Thailand.

20% went to Brazil with 10% going to

other countries like South Africa, Dubai,

Russia, Singapore as well as Malaysia.

Wh n we heard him mention Brazil,

our ears perked up. “We’ve been deliv-

ering C-band LNBs to Brazil since 2004

but demand has recently taken a strong

jump upwards”, revealed Hoawen

Chiang, “In fact, for 2011 we’re expect-

ing that 35% of our LNB production will

be delivered to Brazil.”

Hoawen Chiang’s son

Jason Chiang

also

works for the

company. He’s

currently passing

throug a number

of stations in the

company but above all

he‘s involved in Interna-

tional Sales. He breaks down

for us the product distribution by

groups; the geographical distribution

GM

Haowen

Chiang

1

3

2

4

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1.Anniegreetsvisitorsat the receptiondesk

2.YunnjyeQin isco-ownerofBoiingsatand inchargeofproduc-

tion.

3.JasonChiang is thesonof thecompany’s founderanddesig-

natedsuccessor to theCaptain’schair.Here in theshowroomhe

showsusoneof thecompany’sspecialties:a four-waycombi-

nationwith4xC-bandLNB.ThisLNB lets four receivers receive

fourC-bandsatellites independently fromeachother; thissetup is

especially indemand in Indonesia.

4.SalesManagerJosephLiu runsa teamofsixemployees

Co-Owner

Yunnjye

Qin

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revealed his sales figures, a tendency in

that direction was clearly visible: “For

2

010 we calculate sales of USD$ 20 mil-

lion. For 2011 we expect a fallback to

USD$ 18 million and for 2012 we expect

a further fallback to USD$ 16 million.”

Those aren’t very pretty numbers but

then he surprised us with his prognosis

for 2013: “We expect sales to jump to

USD$ 24 million!” What? Is he serious?

And then he surprised us for a second

ti

me: “I believe that demand for LNBs

wi

ll drop off for several years but then it

will turnaroundandgobackup.”But that

alone couldn’t possibly be the reason for

such an increase in sales, could it? “Well,

actually, we’re expecting this increase in

sales also because we’re expanding into

a new business sector; in 2012 we’ll be

opening up a new factory for LED lights.

In 2013 we expect that 30% of our sales

will be from LEDs with the rest coming

from LNB production.” OK, now the pic-

ture is getting clearer.

But back to LNBs. Sales Manager Jason

Chiang tells us that in 2009 70% of all

the LNBs shipped were single models. In

2010 th

at number dropped to 50% and

it will obviously continue to sink. Single

LNBs will cease to exist in a few years.

Twin models made up 35% of the total

in 2010; the rest consisted of quad and

octo models.

The time has come for new models.

Jason Chiang gives us some insight:

“In the second quarter of 2011 we’ll be

releasing a Ku-band LNB with a shorter

housing, for the thirdquarter there’llbea

Ku-band LNB with only two rings instead

of the previous three rings in the feed.

For the fourth quarter we’re planning on

an SCR L

NB.” So, it’s plain to see that

there are

several new products coming

for 2011. “But that’s not all”, he says,

“In 2012 we’ll be starting with Ka-band

Sales

Jason

Chiang

COMPANYREPORT

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Boiingsat’sNumerous

ProductionFacilities

LNBManufacturerBoiingsat,China

•ThreeProduction

LocationsinZhuhai/

China

•LargeSalesExpansion

inSouthAmerica

IntheWorks:LNB

withTwoFeedRings

LNB Manufacturer Boiingsat operates

multiple production facilities in Zhuhai,

China, a citywith 1.5million inhabitants

located in western Guangdong Prov-

ince.Zhuhai sits right next toMacao and

slowly but surely is attractingmore and

more satellite component manufactur-

ers.

But one of the first of thesemanufac-

turerswasBoiingsat; it has been in exis-

tence since 1997. However it all really

started in Taiwan. Hoawen Chiang, Gen-

eral Manager of the company who was

also born in Taiwan, explains to us how

it all began.

“In 1996 I was a Production Manager

at an LNB manufacturer in Taiwan. But

things didn’t go exactly as I had planned

so in 1997 I along with three investors

founded Boiingsat in Zhuhai, China”,

ë

Zhuhai

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OneofBoiingsat’s three factories inZhuhai insouthern

China;soon it’llbe four factories.Thecompany’s

administrationoffices canalsobe foundhere.

remembers Hoawen Chiang. “Two of the

investors have in the meantime moved

on to other things but investor, Yunnjye

Qin, is still here and is in charge of Pro-

duction.”

The main reason for moving from

Taiwan toChinawas obviously the costs.

Wages in China are still lower than that

of Taiwan. “Butwe still have a smallR&D

office in Taiwan with three engineers”,

says Hoawen Chiang. Thus far the tech-

nical expertise in Taiwan is somewhat

more advanced than in Mainland China

at least as far as high frequency LNBs

are concerned.

“Back thenwe startedwith30 employ-

ees and produced 20,000 C-band LNBs

every month”, he says looking back. In

2002 Boiingsat started a second produc-

tion plant which they used tomanu-

facture 240,000 C-band LNBs

everymonth.

2004 became rather tur-

bulent: “We sold our first

production facility and

then built a new one for

Ku-band LNBs.” Now

with 500 employees,

production

climbed

to 350,000 C-band

LNBs per month and

150,000 Ku-band LNBs

permonth.

The next expansion

step took place in 2008:

“We constructed our third

factory this time for produc-

tion of die-cast housings.” With

• Three Production Locations in Zhuhai/ China

• Large Sales Expansion in South America

• In the Works: LNB with Two Feed Rings

Bomare, Algeria - Receiver

TELE-audiovision.com/

TELE-satellite-1105

/bomare.pdf

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deal with testing products after pro-

duction to make sure they perform as

required.”

Besides these quality assurance engi-

neers, there are ten more engineers in

Bomare Company’s R&D Team. They

are constantly working to improve their

product line and also incorporating the

latest requirements (such as MPEG4 for

DVB-T). Bomare Company also works

closely with the Technical University and

is actively involved in Standards Com-

missions like CETA (Comité Electrotech-

nique et Télécommunication Algérien)

Technical Director Tewfik Lamrani in front

of one of Bomare Company’s flagship products

- a complete home theater system currently

marketed inside Algeria under the Stream

System brandname.

Technical

Manager

Tewfik

Lamrani

COMPANYREPORT

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(Algiers)

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BomareCompany:

anewOEM

Manufacturer

TV-Sets andReceiverManufacturerBomareCompany,Algeria

In 2005 the European Union entered into an

agreementwith the Democratic Peoples Republic

ofAlgeriatosupporteconomiccooperationbetween

the two. This agreement provides an interesting

opportunity for satellite receiver manufacturers

and, in the case of the Algerian Bomare Company, also

for TV manufacturers. Actually, Bomare Company produces both products. For 2011

Bomare Company has decided to take their products and service capabilities to the

European market. We paid a visit to

Bomare Company’s production facility

in Birtouta, about 20km from Algiers,

and had a look around.

Availableonlinestarting from

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Download this report inother languages from the Internet:

BOMARE

TVandReceiverManufacturer,Algeria

www.bomarecompany.com www.TELE-satellite.com

/

TELE-satellite-1103/eng/bomare.pdf

CompanyDetails

Engineers inResearch&Development |

TotalNumberofEmployees

0................................75................................150

AverageTurnover (Previous,This,NextYearEstimates)

0.............................12.5...................25Mio €uro

ProductionCertificates

RoHS,DVB

ProductionCategories

OEM,ODM

MainProducts

LCD

and

Plasma

TV-Setswith integratedDVB-Tuner,Satellite

Receiver for

DVB-S/S2

,

DVB-T

,HomeTheatreSystems

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Even inAlgiers it rainsoccasionally

andwhen itdoes itpours: a lookat

BomareCompany’sproduction facility

inBirtoutanot far from thecapital

Algiers. Workinghoursare from

8AM-12PM and1PM-5PMSunday to

Thursday (theyareclosedFridayand

Saturday).

The industrial city of Birtouta is very

conveniently located: the airport, harbor

and numerous highways are all within

easy reach. It is an excellent location

especially for a company that wants to

expand its export business.

It all started many years ago with

the distribution of satellite receivers.

The founder, Ali Boumediene imported

receivers from South Korea and sold

them locally. But for him it wasn’t

enough: one day it dawned on him that

he could assemble these receivers on

his own production line. Together with

a South Koreanmanufacturer that sup-

portedhimwithnotonly the components

but also the “know-how” in setting up an

assembly line, Ali Boumediene started

hisownproduction in2001.Back then20

employees assembled digital receivers

using the supplied components. Today

Bomare Company has 120 employees.

Right from the start Ali Boumediene

had a great idea: he chose the brand

name “Stream System” for his line of

receiver products. An excellent choice

considering that in today’s IPTV age

everything revolves around streaming.

But lets get back to the beginning:

in 2003 Ali Boumediene took the next

expansion step. He created his own

production line for power supplies and

then in 2006 he took onemore step by

investing two million Euros and install-

ing an SMT line in a new production

facility complete with automatic compo-

nent mounting machines and an oven.

Bomare Company also owns a unit of

plastic injection and silkscreen painting

Technical Director Tewfik Lamrani

gives us some insight into their pro-

duction numbers: “From 2001 to 2007

we produced a total of threemillion SD

receivers.”

Production numbers dropped every

yearbecauseof theever-increasing com-

petition with imported receivers. But Ali

Boumedienealsomanaged tofinda solu-

tion to this: he simply started a second

assembly line to produce TVs. “We are

especially proud of our LCD TVs with

integrated DVB-T tuners”, commented

Tewfik Lamraniwhose five-member R&D

team developed this TV. “Now we also

manufacture HD TVs”, says Tewfik and

explains why now is the right time to

begin exporting their products: “In the

past several years we learned how to

start a production line.”

The old adage holds true: “You learn

from your mistakes”; Bomare Company

hasacceptedallof the setbacksandover

time has become a professional manu-

facturer.

“Now we have the right products and

now we know how tomake them”, says

Tewfik Lamrani, “And now the time has

come to start exporting.” Bomare Com-

pany isnotonlygoing toexport theirown

products such asHD receivers and LCD-

TVs in various sizes from 19” to 47”, but

theyarenow ready tobecomeanOEMor

ODMmaker for othermanufacturers and

distributors primarily in Europe.

Tewfik Lamrani gives us a few reasons

why Bomare Company with its location

in Algeria would be a good choice: “We

are in the same time zone as Europe,we

speak the same languages (French and

English), we can ship economically to

Europe, we provide a high-quality prod-

uct and our production follows the RoHS

directive and just recently also the Euro

1Norm.”

The subject of quality control is espe-

cially critical for the exportmarket: “Five

engineers are directly involved with

quality control during production (pre-

production) and five additional engineers

Prevail, China - Fibre Optics and CATV

TELE-audiovision.com/

TELE-satellite-1105

/prevail.pdf

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1

2

3

4

on the rise: now about 450 employees work

at Prevail. But for 2011 Necy-xu is extremely

excited: “The number of our employees will

climb to over 500 and we also expect a ju

mp

in sales.” Prevail is actually optimistic that

they can be on the Shanghai Stock Excha ge

in 2012. That’s quite an achievement for such

a young company!

know-how and that therefore cable operators

prefer to tackle this on their own. This is not

true for accessories although cable operators

ar

e still the largest customers for this product

group as well since they need large numbers of

these products.

As an international company, Prevail can be

found at numerous trade shows. International

1.Necy-xu isGeneralManager

Sales andMarketingand takes

careof thecompany’s exposure,

suchas,at tradeshowsand in the

press.

2.Helen is InternationalSales

Manager and isconstantly in

contactwithcustomersallover

theworld.Shecanoftenbe found

at tradeshows at thePr

evail

stand.

3.Thisman isverycritical fora

qualitymanufacturer likePrevail:

Sales

Necy-xu

1

2

3

4

on the rise: now about 450 employees work

at Prevail. But for 2011 Necy-xu is extremely

excited: “The number of our employees will

climb to over 500 and we also expect a jump

in sales.” Prevail is actually optimistic that

they can be on the Shanghai Stock Exchange

in 2012. That’s quite an achievement for such

a young company!

Who actually buys Prevail’s products? “90%

know-how and that therefore cable operators

prefer to tackle this on their own. This is not

true for accessories although cable operators

are still the l

argest

customers for this product

group as well since they need large numbers of

these products.

As an international company, Prevail can be

found at n merous trade shows. I ternational

Sales Manager Helen gives us an overview:

1.Necy-xu isGeneralManager

SalesandMarketingand takes

careof the company’sexposure,

suchas, at tradeshowsand in the

press.

2.Helen is InternationalSales

Managerand is constantly in

contactwithcustomersallover

theworld.Shecanoftenbe found

at tradeshowsat thePrevail

stand.

3.Thisman is verycritical fora

qualitymanufacturer likePrevail:

Sales

Helen

1

2

3

4

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on the rise: now about 450 employees work

at Prevail. But for 2011 Necy-xu is extremely

excited: “The number of our employees will

climb to over 5

00 and we also

expect a jump

in sales.” Prevail is actually optimistic that

they c

an be on the Shan

ghai Stock Exchange

in 201

2. That’s quite an

achievement for such

a youn

g company!

Who

actually buys Pre

vail’s products? “90%

of our customers are the cable operators

themselves”, explains Necy-xu, “o

nly about

10% are shipped to distributors.” The obvious

reason for this is that at this point fiber optic

products require a great deal of installation

know-how and that therefore cable operators

prefer to tackle this on their own. This is not

true for accessories although cable operators

are still the largest customers for this product

groupaswell since theyneed largenumbersof

these products.

As an international company, Prevail can be

found at numerous trade shows. International

Sales Manager Helen gives us an overview:

“In 2011 we’ll be exhibiting at CCBN in Beijing,

Cabsat in Dubai, CommunicAsia in Singapore,

ANGA in Cologne, Cable-Tec in New Orleans

as well as three shows in South America: one

in Columbia and two in Brazil.” This provides

1.Necy-xu isGeneralManager

Sales andMarketing and takes

careof the company’s exposure,

such as,at trade shows and in the

press.

2.Helen is InternationalSales

Manager and isconstantly in

contactwith customers allover

theworld.She canoftenbe found

at trade shows at thePrevail

stand.

3.Thisman is

very critical for a

qualitymanufa

cturer likePrevail:

he isYuXinghong andwithhis

20 engineershe is responsible

forquality assuranced ring

production.

4.Hemanages

production:Ren

Guorui isProductionManager

andorganizes the entire

productionprocess atPrevail.

Production

Manager

Ren

Guorui

COMPANYREPORT

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Hangzhou

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Prevail’s

Perfect

Organization

FiberOptic andCATVManufacturerPrevail,China

•SubstantiallyIncreasedSalesfor

2011ThankstoRisingExports

•AdditionalFactorySoontobein

Operation

•IncreasedNumberofEmployees

•FourNewSMTMachinesinOperation

•VeryActiveR&DTeam

A recipe for the continued success of amanufacturer is a well-

organized operation. A perfect example of this would have to be

theChinesemanufacturer Prevail located inHangzhou, the capital

of theZhejiang Provincewhich is south ofShanghai. This company

manufactures fiber optic products, CATV components and profes-

sionaldigitalTVmodulatorsandaccessories for signaldistribution.

The first thing you noticewhen you visit Prevail is how neat and

clean the entire factory is; nothing is out of place. Another small

detail are theuniforms that the employeeswear. It’snot out of the

ordinary to see workers on an assembly line wear uniforms, but

at Prevail the officeworkers alsowear uniforms. For the visitor it

Twoof the threePrevail

factories inXiaoshan in

HangzhouCity in,China.

The fourth isunder

construction.

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becomes immediately clear that the work here is very disci-

plined and organized. And of course the products themselves

would also be associatedwith this high standard.

To confirm this we paid a visit to the three manufacturing

plants and had a look around; a fourth factory is currently

under construction.

Necy-xu isGeneralManager Sales&Marketing and provides

uswitha littlehistoryabout the company: “Prevailwas founded

in 2001 byManagingDirector XuQuanhai alongwith ten other

partners.” The company is in private hands and continues to

manufacture the same product groups that it did at the begin-

ning: fiber optic products, CATV components and accessories

as well as distributors and splitters for coaxial cable lines.

Necy-xu remembers the early days: “In our first year 2001

we had sales of roughly 50million RMB (5million Euros) with

about 100 employees. 70% were domestic sales and the rest

were exported.”

For 2010, however, this changed considerably. Necy-xu

revealed to us that now only 50% of their products are sold

domestically in China; exports have increased markedly. To

what countries and regions does Prevail export to?

Helen is Prevail’s International Sales Manager and tells us,

“40% of our exports end up in the south Asian region and this

includes India, Pakistan, Indonesia, The Philippines, Thailand

and Vietnam. 30% land in South America, 20% go to Europe

and the rest go to TheMiddle East,North America and Africa.”

Necy-xu adds that sales in South America have picked up

quite a bit and that Prevail is shippingmore andmore products

to that region: “The cable TV providers there are expanding

Twoelephant statuesgreetvisitors

inPevail’sentrance lobby.

significantly andwe have exactly the right products for them.”

Exports to South America look to sharply increase for 2011,

but Eastern Europe is also rapidly on the rise.

Prevail achieved sales of 200 million RMB (roughly 20 mil-

lion Euros) in 2010. The number of employees has also been

• Substantially Increased Sales for 2011 Thanks to Rising Exports

• Additional Factory Soon to be in Operation

• Increased Number of Employees

• Four New SMT Machines in Operation

• Very Active R&D Team

Jiuzhou, China - IPTV Boxes

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TELE-satellite-1103

/jiuzhou.pdf

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Jiuzhou greatly expands into

IPTV Box Production

IPTV Box Manufacturer Jiuzhou, China

• IPTV box production

may reach 1 million

units in 2011

• Jiuzhou starts HbbTV

boxes for Europe

• Big retailers about to

launch into IPTV box

sales

• Jiuzhou to attend all

major exhibitions in

2011, 10 in all

Jiuzhou constructed an impressively large

building inShenzhen’sHigh-TechPark.The

engineers arehere continuouslyworking

onnewproducts –currently they’remostly

occupiedwith IPTV.

The Chinese large manufacturer Jiu-

zhou is verywell known by our readers.

The company originated in Sichuan and

has been in existence since 1958. In

2008 they celebrated their50thbirthday

(see TELE-satellite issue 02-03/2008).

In 2009 the company expanded into

HDTV and in 2010 terrestrial TV was

the theme. In 2011 Jiuzhou is planning

on taking a huge step further into the

IPTV market with enormous production

numbers. Huang Wei is Jiuzhou’s Sales

Director and reveals to uswhat Jiuzhou

has planned for 2011.

First, though, Sales Director Huang

Wei took us on a trip into the past: “The

first IPTV boxes were manufactured by

Jiuzhou in2007;back thenabout20,000

boxeswere produced and involved pure

IPTV boxes.” Production numbers only

increased slowly. “In 2010 we produced

60,000 boxes”, commentsHuangWei.

But 2011 looks to be completely dif-

ferent: “We will be manufacturing a

minimum of 200,000 boxes and it could

go as high as onemillion.” It all depends

on negotiations that are currently in

progress with a variety of retail chains

in North America as well as Europe.

The reason: these retail chains are in

SalesDirectorHuangWei is, amongstmanyother tasks, in c

harge

o

f the IPTVboxes‘developme

t,

s

ales andmarketing

Sales

Huang

Wei

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the process of becoming their own pro-

gramming providers!

This is a rather interesting develop-

ment: obviously transmitting via the

Internet is opening up new possibili-

ties; now there are prog

ramming pro-

viders that can join th

e bandwagon

that really didn’t have a

ny interest in

doing so before since itwould’vemeant

Ji

mmyZhang

is

MarketingVice

Ma

nager anddeals

wit

h theglobal

ma

rketingofSet

To

pBoxes delivering the

programming either ter-

restrially or v

i satellite. With IPTV

comparatively

simple technology using

Gateway s rve

rs is all that’s ne ded.

But evenmore

important, the customer

no longer nee

ds to install an antenna;

almost every household has an Internet

connection. Large busine

ss enterprises that have

for quite some time been not only sell-

MarketingSpecialistZoeLiufinds

thegraphics inTELE-satellite tobe so

good thatshepins themonherwall.

Vice

Marketing

Jimmy

Zhang

COMPANYREPORT

64

TELE-satellite— GlobalDigital TVMagazine

— 02-03/201

www.TELE-satellite.com

Jiuzhougreatly expands into

IPTVBoxProduction

IPTVBoxManufacturer Jiuzhou,China

•IPTVboxproduction

mayreach1million

unitsin2011

•JiuzhoustartsHbbTV

boxesforEurope

•Bigretailersaboutto

launchintoIPTVbox

sales

•Jiuzhoutoattendall

majorexhibitionsin

2011,10inall

Jiuzhou constructedan impressively large

building inShenzhen’sHigh-TechPark.The

engineersarehere continuouslyworking

onnewproducts– currently they’remostly

occupiedwith IPTV.

The Chinese large manufacturer Jiu-

zhou is verywell known by our readers.

The company originated in Sichuan and

has been in existence since 1958. In

2008 they celebrated their50thbirthday

(see TELE-satellite issue 02-03/2008).

In 2009 the company expanded into

HDTV and in 2010 terrestrial TV was

the theme. In 2011 Jiuzhou is planning

on taking a huge step further into the

IPTVmarket with enormous production

numbers. HuangWei is Jiuzhou’s Sales

Director and reveals to uswhat Jiuzhou

has planned for 2011.

First, though, Sales Director Huang

Wei took us on a trip into the past: “The

first IPTV boxes weremanufactured by

Jiuzhou in2007;back thenabout20,000

boxeswere produced and involved pure

IPTV boxes.” Production numbers only

increased slowly. “In 2010 we produced

60,000 boxes”, commentsHuangWei.

But 2011 looks to be completely dif-

ferent: “We will be manufacturing a

minimum of 200,000 boxes and it could

go as high as onemillion.” It all depends

on negotiations that are currently in

progress with a variety of retail chains

in North America as well as Europe.

The reason: these retail chains are in

SalesDirectorHuangWei is,

amongstmanyother tasks, incharge

of the IPTVboxes‘development,

sales andmarketing

ë

Shenzhen

65

www.TELE-satellite.com

02-03/201 —

TELE-satellite— GlobalDigital TVMagazine

• IPTV box production may reach 1 million units in 2011

• Jiuzhou starts HbbTV boxes for Europe

• Big retailers about to launch into IPTV box sales

• Jiuzh u to attend all maj r exhibitions in 2011, 10 in all

Tenow, China - PC Cards

TELE-audiovision.com/

TELE-satellite-1103

/tenow.pdf

R

Manu

R

Distr

Whol

Shop

Serv

COMPANYREPORT

ë

Shenzhen

82

TELE-satellite— GlobalDigital TVMagazine

— 02-03/2011

www.TELE-satellite.com

PCCardManufacturerTenow,China

Founder

Richard

Zhang

COMPANYREPORT

ë

Shenzhen

82

TELE-satellite— GlobalDigital TVMagazine

— 02-03/201

www.TELE-satellite.com

PCCardManufacturerTenow,China

Founder

Bob

Liu

COMPANYREPORT

ë

Shenzhen

82

TELE-satellite— GlobalDigital TVMagazine

— 02-03/201

www.TELE-satellite.com

PCCardManufacturerTenow,China

Founder

Eric

Deng

COMPANYREPORT

ë

Shenzhen

82

TELE-satellite— GlobalDigital TVMagazine

— 02-03/201

www.TELE-satellite.com

PCCardManufacturerTenow,China

Founder

James

Liu

COMPANYREPORT

ë

Shenzhen

82

TELE-satellite— GlobalDigital TVMagazine

— 02-03/201

www.TELE-satellite.com

PCCardManufacturerTenow,China

83

www.TELE-satellite.com

02-03/201 —

TELE-satellite— GlobalDigital TVMagazine

Tenow is in theprocessof

settingupnewofficeson the

secondfloor in thisnewoffice

complex inShenzhen’sHigh-

TechPark.Theseofficeswillgive

Tenow room toexpand.

InnovativePCCards

fromChina

One company that is fully concentrated on the

development of their products is the young firm Tenow

from Shenzhen, China. PC cards aremanufactured

although the actual production process is outsourced

allowing Tenow to focus their efforts onDevelopment

andMarketing. Also interesting to note about Tenow:

the company is run by four partners and all four of them

work together as a team to further expand their young

company. Tenow is in the process of setting up a new

office in Shenzhen’s largeHigh-Tech Park.Whenwe paid

them a visit,wewent to their old office located directly

next to the ShenDaMetro Station on route 1.

Two of the founders, James Liu,

in charge of Marketing, and Bob Liu,

responsible for Software Development,

met each otherwhile studying atWuhan

University. The two other partners, both

ofwhom previouslyworked at a receiver

manufacturer, are Richard Zhang, in

charge of Hardware Development, and

Eric Deng, who is also involved with

Software Devlopment. All four of them

founded the new company in 2005

using a starting capital of 500,000 RMB

(roughly 50,000 Euros).

Tenow then operated as a commer-

cial enterprise: DVB-T was just starting

to become popular and they distributed

DVB-T demodulator chips to localmanu-

facturers in Shenzhen.

Then, as a design house, Tenow devel-

oped complete applications for manu-

facturers. One success story involved

DVB-T USB sticks: Tenow developed the

Tenow’s fourpartners: they

founded the company in 2005.From

left to

right:RichardZhang

,BobLiu,

EricDeng andJamesLiu

NetUP, Russia - IPTV

TELE-audiovision.com/

TELE-satellite-1101

/netup.pdf

R

Manu

R

Distr

Whol

Shop

R

Serv

COMPANYREPORT

NetUP co-founder andDirector

AbylayOspan showing the company’s

latestde

velopments:PCIe

card for2

xDVB-S2, 2 xDVB-TorC, 2xASI.All

cardscomewith twoCI slots.

Young, Yet With Extensive

Know-how: NetUP from Moscow

AlexanderWiese

IPTVSoftware andHard

wareProducerNet

UP,Russi

Isn’t ‘young’ and ‘know-how’ a contradiction in terms?

In many cases it is, but if we’re talking about know-how

i the making, the two terms go together very nicely.

‘Young’ in such a case is an asset, a it means the e’s no

obligation to depend on past developments. So where

can we find a perfect example for ‘young’ meets ‘know-

how’? If we’re talking about digital technology Russia

sprin s to mind. And if we support our assumption with

the fact that Moscow State University is ranked right

among all the top-notch universities in the world when it

comes to digital technology teaching and research, then

Russia seems to be spot on!

Actually, it’

sa triplehit:NetUP,acompany

founded as re

cently as 2001, has its admin-

istrative offic

e in the vcinity of Moscow

State University. The closestmetroStation

i ‘University’and the tw foundersofNetUP

are – naturally! – former students of that

university. Actually, it’s not only the two

founders who are Moscow State University

graduates, but almost all other employees

as well. It’s clear for all to see that NetUP

pools together collective digital technol-

ogy know-how,while everybodyworking at

NetUP is still very young.

Let’s startwithAbylayOspan,who is one

of thecompany’s foundersandactsasDirec-

tor: “I’m 30 years old,” he says smilingly.

His foundingpartner isEvgeniyMakeevwho

holds a PhD inmathematics and only just

turned 29.Both care deeply about anything

todowithdigital technology,which isaclear

indication that they have turned hobby into

profession.We askAbylayOspan to give us

Co-Founder

Abylay

Ospan

TELE-satellite World

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العربية

www.TELE-satellite.com/TELE-satellite-1101/ a

ra

/netup.pdf

Indonesian

Indonesia

www.TELE-satellite.com/TELE-satellite-1101/

bid

/netup.pdf

Czech

Česky

www.TELE-satellite.com/TELE-satellite-1101/ c

es

/netup.pdf

German

Deutsch

www.TELE-satellite.com/TELE-satellite-1101/ d

eu

/netup.pdf

nglish

English

www.TELE-satellite.com/TELE-satellite-1101/ e

ng

/netup.pdf

Spanish

Español

www.TELE-satellite.com/TELE-satellite-1101/ e

sp

/netup.pdf

Farsi

فارسي

www.TELE-satellite.com/TELE-satellite-1101/

far

/netup.pdf

French

Français

www.TELE-satellite.com/TELE-satellite-1101/

fra

/netup.pdf

Hebrew

עברית

www.TELE-satellite.com/TELE-satellite-1101/

heb

/netup.pdf

Mandarin

中文

www.TELE-satellite.com/TELE-satellite-1101/ m

an

/netup.pdf

Dutch

Nederlands

www.TELE-satellite.com/TELE-satellite-1101/ n

ed

/netup.pdf

Polish

Polski

ww .TELE-satellite.com/TELE-satellite-1101/

pol

/netup.pdf

Portuguese

Português

www.TELE-satellit.com/TELE-satellite-1101/ p

or

/netup.pdf

Ro anian

Română

www.TELE-satellite.com/TELE-satellite-1101/ r

om

/netup.pdf

Russian

Русский

www.TELE-stellite.com/TELE-satellite-1101/ r

us

/netup.pdf

Turkish

Türkçe

www.TELE-satellite.com/TELE-satellite-1101/

tur

/netup.pdf

Availableonline starting from

3December 2010

Download

this report inother languages from the Internet:

NETUP

IPTVSoftwareandHardwareProducer,Russia

www.netup.tv www.TELE-satellite.com/ TEL

E-satellite-1101/eng/netup.pdf

CompanyDetails

Engineers inResearch&Development |

TotalNumberofEmployees

0................................25..................................50

AverageTurnover (Previous,This,NextYearEstimates)

0..................................5...................10MioUS$

ProductionCertificates

ISO,RoHS,PCISIG, IEEE,DVB

ProductionCategories

OEM,ODM

MainProducts

ProfessionalPCCards

forDVB-S/S2,DVB-T/MPEG-4,DVB-C,

ASI,

IPTVGateway/Streamer, IPTVMiddleware, IPTVConditional

AccessSystems, IPTVBillingSystems,VideoonDemand

brief run-downof theeve t le ding t the

establishmentofNetUP. “Whenwe stillwere

students we were working on billing soft-

ware for Internet s rviceproviders.”

He was still in his final semester at uni-

versitywhenAbylayOspan teamed upwith

his colleagueEvgeniyMakeev to setup their

own business, w ich offered exactly tha

billing software topotential cu t mers. The

point in time could ot have been better.

While in their first year of operation sales

neverexceededfive-digitUSDfigures, from

year two onwards turnover increase con-

sistently. Itwas the timewhen ISPs sprung

up all over the CIS countries, and most of

them turned to NetUP for software solu-

tions. “More than 2,000 ISPs currently rely

on our billing software, with 90% of them

being located inCIS countries,”NetUPSales

Manager Konstantin Emelyanov proudly

st te . “Small and medium-s

ized provid-

ers in particular like our software solution,

which is ideal for a client base of up to

50,000.”Even the companyname isderived

from that strategy: Network Up – a com-

pany that takes care of etwork expansion.

NetUP has added another business seg-

me

nt to itsportfolio in themeantime,which

fits in smoothly with the original software

business for

ISPs:NetUP

is now also devel-

oping software and hardware for IPTV.

“IPTV has already gained a 70% share of

our turnover,”NetUPDirectorAbylayOspan

reveals nd adds “annual sal sare high in

the one-figuremillion USD this year.” As a

matter of fact, ithasbecomedifficult todif-

ferentiate between software for ISPs and

IPTV, as many Internet service providers

h ve beco e IPTV providers as well. “For

thoseprovidersweoffermiddleware,video-

on-demand s rvers and streaming erv-

EvgeniyMakeev is

co-founderofNetUP

andhold aPhD in

mathematics.

It’s not only since

theDVB-IPGateway 4x

test report that read-

ers of TELE-satellite

might be familiar with

NetUP. This device

allows setting up your

own IPTV network in

next to no time (TELE-

s tellite 10-11/2010).

Even before that TELE-

satellite reported on a

world first launched by

NetUP: A DVB-S2 card

with two inputs (TELE-

satellite02-03/2010).

Of coursewewanted

to learn more about

that product line, and

Abylay Ospan h s the eails. “We develop

everything in-house. Both software and

hardware (circuit board layout) have been

designed by our very own engineers.”

Andrew Budkin is the head of Software

Development and knows precisely the

amount of effort put into such a project.

“For theDVB-S2 card two of our engineers

w rked together for half a year until the

Co-Founder

Evgeniy

Makeev

1

2

hardware was ready for production. An

additional two software engineers wrote

the drivers required for the Linux-based

software.” NetUPeven played amajor ro

le

in finding the right manufacturer for car

d

production. “A facility some 100km fro

m

Moscow is in charge of manufacturing our

PC cards.”

The cards are us d in professional set-

ups only,whichmeans production numbers

are on th lower side when compared to

mass consumer good. “We only produce

some 1,000 cards per annum,” Abylay

Ospan tells us. This has made us curious

and we’re eager to find out what else is in

NetUP’s pipeline. “Right now at the end of

2010we’re launching a PCIe card forDVB-T

and DVB-C.” Just as the DVB-S2 card this

card, too,has two inputsand tuners. “We’re

alsoworkingona cardwith twoASI inputs.”

PCIe cards from NetUP are not targete

d

to the private end user market. They are

used in professional streaming equipment,

likeNetUP’sDVB to IPgateway4x and IPTV

Combine4x.The latter (IPTVCombine4x) is a specialproduct for ehospitalitym rket. This is an all-in-one IPTV solution that

includes IPTVMiddleware, billing,DVB to IP

gateway and VoD server (see test report in

TELE-satellite 10-11/2010). Such IPTV sys-

tems are a favorite in hotels and hospitals,

because each room can be accessed indi-

vidually but the

cable infrastructure can be

laid out as abus system.

“One of our largest customer groups are

hotelswhich generally favour two-way sys-

tems. Thismeans that hotel guest are not

onlyable toenjoyTVand Internetaccess in

their rooms, but that hotelmanagement is

also able to send personal and customised

messages to guests in their rooms,”Abylay

Ospan lays down the reasons behind such

infrastructure.

There is another feature which shows

that PCIe cards from NetUP are designed

for the professional high-endmarket: “We

are now beginning to ship our cards

based

n the ALTERA chipset.” What mak

es this

so special? Well, the hardware is id

entical

foreach customerandonly the softwareon

the PCIe c rd defines its scope of applica-

tion. “In the third quarter of 2011 we will

lso base our 2 xDVB-S2 card –whichwas

presented inTELE-satellite–on theALTERA

chipset,” NetUP Sales Manager Konstantin

Emelyanov adds.

Speaking of products already intro-

duced in TELE-satellite: The NetUP DVB-IP

Gateway 4x can be ordered with an H.264

encoder/transconder as ofQ3 2011. Things

get evenmore exciting towards the end of

2011when “wewill offer the DVB-IPGate-

way 4x with unicast.” This will make the

device–whichhitherto isonlyavailableasa

multicastmodel – evenmore user-fri

endly

andwillalsoallow laymen todistribute

their

TV channels via the Internet.

Head of Software Development, Andrew

Budkin, has another piece of interesting

news instore. “Itmakeseconomicsense for

someprovidersof Internet-via-satelliteonly

to use the base bandwhich saves valuable

bandwidth.” This iswhyNetUP has decided

to develop PC cards with precisely that

strategy in mind. “Large utilities might be

extremely interested in that technology,”

adds Abylay Ospan and has the follow-

ing example: “Gazprom uses this one-way

technology for its localnetworks.”

1.Always there for

customers:Sales

ManagerKonstantinEmelyanov.

2.This iswhereNetUP runs its

businesson thegroundfloor.Two

satellitedisheson the roofsenddown

the signals required fordeveloping

innovativesatellitecards.

Sales

Konstantin

Emelyanov

COMPANYREPORT

82

TELE-satellite— GlobalDigital TVMagazine

— 12-01/201

www.TELE-satellite.com

NetUPco-founder andDirector

AbylayOspan showing thecompany’s

latestde

velopments:PCIecards

for2

xDVB-S2, 2 xDVB-TorC, 2 xASI.All

cardscomewith twoCIslots.

Young,YetWithExtensive

Know

-how:NetUP

fromMoscow

AlexanderWiese

IPTVSoftware andHardwareProducerNetUP,Russia

Isn’t ‘young’ and ‘know-how’ a contradiction in terms?

Inmany cases it is, but ifwe’re talking about know-how

in themaking, the two terms go together very nicely.

‘Young’ in such a case is an asset, as itmeans there’s no

obligation to depend on past developments. Sowhere

canwe find a perfect example for ‘young’meets ‘know-

how’? Ifwe’re talking about digital technology Russia

springs tomind. And ifwe support our assumptionwith

the fact thatMoscow StateUniversity is ranked right

among all the top-notch universities in theworldwhen it

comes to digital technology teaching and research, then

Russia seems to be spot on!

Actually, it’sa

triplehit:NetUP

,acompany

founded as recently as 2001, has its admin-

istrative office in the vicinity of Moscow

State University. The closestmetro Station

is ‘University’and the two foundersofNetUP

are – naturally! – former students of that

university. Actually, it’s not only the two

founders who are Moscow State University

graduates, but almost all other employees

as well. It’s clear for all to see that NetUP

pools together collective digital technol-

ogy know-how,while everybodyworking at

NetUP is still very young.

Let’s startwithAbylayOspan,who is one

of thecompany’s foundersandactsasDirec-

tor: “I’m 30 years old,” he says smilingly.

His foundingpartner isEvgeniyMakeevwho

holds a PhD inmathematics and only just

turned 29.Both care deeply about anything

todowithdigital technology,which isaclear

indication that they have turned hobby into

profession.We askAbylayOspan to give us

TELE-satelliteWorld

www.TELE-satellite.com/...

Arabic

العربية

www.TELE-satellite.com/TELE-satellite-1101/ a

ra

/netup.pdf

Indonesian

Indonesia

www.TELE-satellite.com/TELE-satellite-1101/

bid

/netup.pdf

Czech

Česky

www.TELE-satellite.com/TELE-satellite-1101/ c

es

/netup.pdf

German

Deutsch

www.TELE-satellite.com/TELE-satellite-1101/ d

eu

/netup.pdf

English

English

www.TELE-satellite.com/TELE-satellite-1101/ e

ng

/netup.pdf

Spanish

Español

www.TELE-satellite.com/TELE-satellite-1101/ e

sp

/netup.pdf

Farsi

فارسي

www.TELE-satellite.com/TELE-satellite-1101/

far

/netup.pdf

French

Français

www.TELE-satellite.com/TELE-satellite-1101/

fra

/netup.pdf

Hebrew

עברית

www.TELE-satellite.com/TELE-satellite-1101/

heb

/netup.pdf

Mandarin

中文

www.TELE-satellite.com/TELE-satellite-1101/ m

an

/netup.pdf

Dutch

Nederlands

www.TELE-satellite.com/TELE-satellite-1101/ n

ed

/netup.pdf

Polish

Polski

www.TELE-satellite.com/TELE-satellite-1101/ p

ol

/netup.pdf

Portuguese

Português

www.TELE-satellite.com/TELE-satellite-1101/ p

or

/netup.pdf

Romanian

Română

www.TELE-satellite.com/TELE-satellite-1101/ r

om

/netup.pdf

Russian

Русский

www.TELE-satellite.com/TELE-satellite-1101/ r

us

/netup.pdf

Turkish

Türkçe

www.TELE-satellite.com/TELE-satellite-1101/

tur

/netup.pdf

Availableonlinestarting from

3December 2010

Download this report inother languages from the Internet:

NETUP

IPTVSoftware andHardwareProducer,Russia

www.netup.tv www.TELE-satellite.com

/

TELE-satellite-1101/eng/netup.pdf

CompanyDetails

Engineers inResearch&Development |

TotalNumberofEmployees

0................................25..................................50

AverageTurnover (Previous,This,NextYearEstimates)

0..................................5...................10MioUS$

ProductionCertificates

ISO,RoHS,PCISIG, IEEE,DVB

ProductionCategories

OEM,ODM

MainProducts

ProfessionalPCCards

forDVB-S/S2,DVB-T/MPEG-4,DVB-C,

ASI,

IPTVGateway/Streamer, IPTVMiddleware, IPTVConditional

AccessSystems, IPTVBillingSystems,VideoonDemand

84

TELE-satellite— GlobalDigital TVMagazine

— 12-01/201

www.TELE-satellite.com

abrief run-downof theevents leading to the

establishmentofNetUP. “Whenwe stillwere

students we were working on billing soft-

ware for Internet service providers.”

He was still in his final semester at uni-

versitywhenAbylayOspan teamed upwith

his colleagueEvgeniyMakeev to setup their

own business, which offered exactly that

billing software to potential customers. The

point in time could not have been better.

While in their first year of operation sales

neverexceededfive-digitUSDfigures, from

year two onwards turnover increased con-

sistently. Itwas the timewhen ISPs sprung

up all over the CIS countries, andmost of

them turned to NetUP for software solu-

tions. “More than 2,000 ISPs currently rely

on our billing software, with 90% of them

being located inCIS countries,”NetUPSales

Manager Konstantin Emelyanov proudly

states. “Small and medium-sized provid-

ers in particular like our software solution,

which is ideal for a client base of up to

50,000.”Even the companyname isderived

from that strategy: Network Up – a com-

pany that takes care ofnetwork expansion.

NetUP has added another business seg-

ment to itsportfolio in themeantime,which

fits in smoothly with the original software

business for

ISPs:NetUP

is now also devel-

oping software and hardware for IPTV.

“IPTV has already gained a 70% share of

our turnover,”NetUPDirectorAbylayOspan

reveals and adds “annual sales are high in

the one-figuremillion USD this year.” As a

matter of fact, ithasbecomedifficult todif-

ferentiate between software for ISPs and

IPTV, as many Internet service providers

have become IPTV providers as well. “For

thoseprovidersweoffermiddleware,video-

on-demand servers and streaming serv-

ers,”AbylayOspan explains.

EvgeniyMakeev is

co-founderofNetUP

andholdsaPhD in

mathematics.

It’s not only since

theDVB-IPGateway 4x

test report that read-

ers of TELE-satellite

might be familiar with

NetUP. This device

allows setting up your

own IPTV network in

next to no time (TELE-

satellite 10-11/2010).

Even before that TELE-

satellite reported on a

world first launched by

NetUP: A DVB-S2 card

with two inputs (TELE-

satellite02-03/2010).

Of coursewewanted

to learn more about

that product line, and

Abylay Ospan has the details. “We develop

everything in-house. Both software and

hardware (circuit board layout) have been

designed by our very own engineers.”

Andrew Budkin is the head of Software

Development and knows precisely the

amount of effort put into such a project.

“For theDVB-S2 card two of our engineers

worked together for half a year until the